Amazon registers over 100 domains for new product launches

Amazon registers domains for Eye Gaze, Right Pet Tags, and more.

Woman holding mobile phone that has Amazon Alexa map view on the screen. Photo courtesy Amazon.

Amazon held a product launch event earlier this week. And as it always does when it launches products, it undertook a seemingly futile effort to protect the product names in second level domain names.

I say futile because, for every domain the company snapped up, there are dozens or hundreds of variations that someone could register to easily dupe consumers.

Among the company’s new products and features are:

Eye Gaze on Alexa – use your eyes to control the Alexa Fire Tablet 11. Example domains:,

Map View – Map your home on Alexa. Example domains:,

Ring Pet Tag – Helps you find lost pets. Example domains:,

Here are over 100 domains Amazon registered this week:

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