Starboard calls for GoDaddy to cut costs

Large GoDaddy investor says company should cut costs and not pin hopes on a return of revenue growth.

Chart showing GoDaddy investor day forecast vs. current guidance, with guidance below expectations
Starboard said GoDaddy is missing its Investor Day forecasts and needs to cut costs.

Activist investor Starboard Value, which owns 7.8% of outstanding GoDaddy (NYSE: GDDY) stock, has called for change at the company.

In a letter to the company and board (pdf), Starboard noted that GoDaddy is significantly missing its Investor Day targets and that it seems GoDaddy is counting on revenue acceleration to hit profitability metrics. Starboard noted that revenue growth “has proven to be elusive.”

The investor is asking the company to cut costs:

We believe GoDaddy can drive significant margin improvement by reducing expenses in multiple cost centers, with the greatest opportunity in Technology & Development expenses. Technology & Development expense growth (including stock-based compensation) has outpaced revenue growth over the last five years, as expenses have grown at a 16% CAGR, while revenue has grown at an 11% rate. In the technology industry, demonstrating operating leverage is crucial as companies scale, but unfortunately for shareholders, GoDaddy’s Technology & Development expense growth has continued to outpace revenue growth and increase as a percentage of revenue.

Last year, GoDaddy spent nearly $800 million in Technology & Development expenses, a staggering number when compared to the absolute spending levels of peers. Further, headcount in this function has grown by more than 50% since 201810. While we understand that a portion of these expenses are related to the Company’s technology infrastructure, we believe it is important to note that approximately two-thirds of GoDaddy’s revenue is generated by the Core Platform segment, which largely consists of the Company’s domain registration and hosting businesses. These businesses are more mature and should require far less engineering and development expenses.

Starboard said it has continually asked for direct representation on GoDaddy’s board, which the company has denied.

Shares in GoDaddy are up slightly today.

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